Advertisements vs the Society
Advertising plays a huge part in all businesses in
our country and therefore it affects the growth of our economy. Because
advertising is into almost all kinds of media, our society has grown with it.
Advertising is a way of persuading the consumers to
purchase their products or their services. They show them why they need to buy
those products even they don't have to. It is a technique where the public is
widely informed of certain goods, services or even IDEAS.
Advertisements have been in our system
for as long as we can remember. And for a long period of time it embedded
us notions that we thought are right and okay. Advertisements, we might not
notice, have created standards for everything.
Here is a downside effect of advertising in our society:
Just like these to 2 different advertisements, we
can notice that Victoria's Secret has far sexier, skinnier and taller
models compared to the models of Dove. Though they advertise different products
they have similarity in models - women. Between these 2 different models many
people will prefer the lingerie's model to be more beautiful and more pleasing
to the eyes. Therefore having the standard that this kind of body is what most
women should have. That this is the body every woman should achieve. And this
leads most women into "dieting" without even doing it properly. They
intend to starve themselves, consume various slimming teas, pills and
drinks just to achieve the body the society wants for them. They become
unhealthy, their confidence dissolves, and they become emotionally unstable.
While for some men, they tend to criticize, shame and bully women for not
having the body of these models.
Advertisements
can be deceiving to what they tell us to believe in. They can be dictators
if we do not use our brains enough to comprehend the things that we see and
hear. We are bombarded with so much information that we fail to
differentiate the facts from lies.
Are
we going to let them take over ourselves?
Inspired by:
The Divergent Trilogy by Veronica Roth
Advertisements vs the Society